LightSpeed Human Capital Management: Director of Marketing Communications, San Jose, CA
Search Firm: LightSpeed Human Capital Management (www.wirelessxfactor.com)
Job Title: Director of Marketing Communications
Location: San Jose, CA
Job Description:
Our client is looking for a candidate from the Telecom space that has relevant top-tier enterprise experience - no consumer or SMB only. Ideally has done both SP & Enterprise. They are looking for a doer - not just a manager. Both strategic and tactical capabilities. Solid and refined interpersonal and leadership abilities are a must. We would like to see people with a mix of larger tech company backgrounds, but also the mid-sized environment. Everything MARCOM related (but events) will move under this person and they would manage about 8-9 people. This position is based in San Jose only... and we are not open to Relocation.
RESPONSIBILITIES & QUALIFICATIONS:
• Can both manage and take on direct activities
• Drive all marketing outbound programs - demand gen & visibility activities
• All outbound touch activities (excludes physical touch events - shows)
• Manage external & internal webinars
• Manage on-line advertising & placements (we do not really do print)
• Social media activities
• Manage customer references, case studies, awards, speaking opportunities
• Project manage launches and manage process around launch & content development
• Manage content development & process
• Oversee creative process and own style guides & brand (Oversee branding & corporate identify activities - style guides, standards, imagery, presence)
• Oversee external and internal web activities - SEO, CMS
• Marketing OPS - metrics, reporting and ROI
• Oversee PR activities (useful capability, but candidate needs other points before this will matter)
• Integrated marketing
• Branding
• Management of the content development process
• Corporate style & editing
• Demand generation (multi-touch)
• Lead & process management
• PR/AR Management (oversight)
• Product Launch Process support
• Electronic marketing including Web (internal & external) + SEO
• Operations - reporting, budget management & ROI metrics
To apply, please send your MS Word resume including salary requirements to:
info@wirelessxfactor.com
Our client is an Equal Opportunity Employer, m/f/d/v.
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