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February 08, 2008

Register Now: Billboard's Mobile Entertainment Live! 3/31/08 - Las Vegas, Nevada

Billboard's Mobile Entertainment Live!


MOBILE ENTERTAINMENT LIVE!, produced by Billboard Magazine and The Hollywood Reporter in partnership with CTIA-The Wireless Association, is THE official Mobile Entertainment event of CTIA Wireless 2008. This unique one-day event offers attendees the opportunity to learn from and network with the visionaries defining mobile entertainment! Join over 1,000 VIPs from the mobile, the mobile, entertainment, technology and digital content industries on March 31st at the Hilton Convention Center in Las Vegas. Register today at: www.billboardevents.com

December 12, 2007

MobileWirelessJobs Candidates To Receive 10% Discount On Mobile Advertising & Marketing USA

Attn: MobileWirelessJobs Candidates!!!

Register Now for

Mobile Advertising & Marketing USA

And Receive 10% Off !!!

Reaching consumers with mobile advertising and taking personalisation to the

mass-market

22nd- 23rd January 2008, JW Marriott, San Francisco, USA

www.informatm.com/mobileads

‘The number of mobile subscriptions worldwide will rise to almost 4 billion by 2011’ Informa Telecoms & Media 2007

‘The US mobile entertainment market will be worth US$2.77 billion in 2007, rising to US$4.63 billion by 2012’ Informa Telecoms & Media 2007

Consumers are spending. Mobile data charges are falling. The bond between consumers and the most personal of devices would appear to be growing all the time – meaning that the potential to tap into the ubiquity and reach of the mobile phone is as great as ever.

v  So what needs to happen to reach consumers with mobile advertising and take personalisation to the mass market? How is the US mobile advertising and marketing industry faring – and to what extent are the possibilities for building big brand equity and generating revenue being capitalised on?

v  Is it just a case of demonstrating the creativity and impact of campaigns rolled out on mobile so far – or do more concrete results need to be produced to convince advertisers and agencies to invest in mobile as an integral advertising and marketing channel?

v  What work is being done successfully on mobile – and which brands and agencies are leading the way with innovative and compelling campaigns that hit the spot?

v  How are carriers progressing in their plans for on-deck mobile advertising – and how will their strategies affect the industry?

v  Social networking, commerce, the mobile web…what are the hottest areas being developed to generate mobile advertising and marketing revenue, who are the companies leading the way and how can everyone monetise these important new channels?

The answers are yet to be defined – but the 2nd annual Mobile Advertising & Marketing USA 2008 promises to debate all the key questions with the people that matter: brands and advertisers, agencies – traditional, digital and mobile, media buyers, carriers, content owners, and solution providers.


Collaborate, create, connect: see you at the most exciting event in the industry calendar – bringing together the worlds of mobile and advertising.

To book your place today, please contact customer services on +44 (0) 20 7017 5506 or email telebookings@informa.com or register online at www.informatm.com/mobileads

 

 

 

October 19, 2007

Second Life Virtual Recruitment Fair

For the past several months, several clients have approached us about the concept of doing a Second Life Virtual Recruitment Fair. Although the idea of Virtual Interviews has been floating around for some time, there has been a recent deployment of such a campaign in the U.K. While the goal of this particular campaign is to source English spies, there has been quite a few mobile companies recently planning to use similar tactics for their recruitment strategy.

The process is simple. As a Candidate, you create an account on Second Life and in the process - a custom-made avatar. From there, you explore the world of the Employer. You can learn about the company's culture, benefits, job opportunities and career resources. You eventually submit a CV / Resume to a staffing manager (avatar) and wait to be evaluated. If chosen for an interview, you are invited back at a pre-scheduled date / time to conduct a Virtual Interview with the recruiter.

While the pre-screening process does not occur exactly in real-time, the interview is real and live. The use of avatars in recruitment has been growing considerably in the past year, particularly in the UK and Asia, and companies are finding this method of sourcing as a positive, innovative and friendly approach to candidate introduction.

If you're interested in such an HR Online Marketing campaign for your company, please contact Rob Salerno at 646-320-5162 or email rob (at) hronlinemarketing.com

August 29, 2007

September 8, 2007: Women in Games International, Austin, TX

Women In Games International
Women in Games International

www.womeningamesinternational.org

September 8, 2007: Women in Games International, Austin, TX

Women in Games International was founded in 2005 in response to a growing demand around the world for the inclusion and advancement of women in the game industry. The Women in Games International Conference series was created as a forum to discuss a wide range of issues related to women in games. Women in Games International is managed by a steering committee comprised of like-minded individuals, is supported by corporate and media sponsors, and directed by a global advisory board.

WIGI-Austin
"She Got Game"
September 8, 2007
11 am to 5 pm
Located at the Austin Convention Center
Austin, TX

Register online at: www.womeningamesinternational.org

Produced in conjunction with the Austin Game Developers Conference, this half-day conference will provide useful information for women and men, both new and veteran game developers. The conference consists of an opening keynote address, panels and roundtable discussions with top experts in the field

Conference attendees will learn about the current trends of game developers in their attempts to diversify the industry, as well as offer a lot of information on where we can go from here. This seminar provides useful information for women and men alike, as well as new and veteran game developers.

The keynote speaker is Dona C Bailey, Professor at University of Arkansas. She was one of the only female game programmers in the industry in the 80's, and was also the programmer and designer responsible for ever-popular Centipede game.

Women in Games International will also be hosting a community mixer and networking event in Austin, Texas on Wednesday, September 5, to encourage members to get to know local and regional game industry peers and to spend an evening relaxing and socializing.

Held at the swanky Six Lounge on popular 4th Street in Austin, admission to the WIGI Community Mixer is free. Complimentary appetizers and beverages will be offered to mixer guests. Please note that an online RSVP is required.

Both WIGI events coincide with the Austin Game Developers Conference, September 5-7, held at the Austin Convention Center. Game industry professionals from all over the world will attend Austin GDC and are welcome to attend both WIGI events. For more info, visit www.womeningamesinternational.org

June 26, 2007

Flexible And Innovative Professionals Thrive At Fixed Mobile Convergence Start-up

FLEXIBILE AND INNOVATIVE PROFESSIONALS THRIVE AT FIXED MOBILE CONVERGENCE START-UP
By MobileWirelessJobs / MobileContentJobs
July 2007


As part of our HR Q&A interview series, MobileWirelessJobs recently caught up with Tatara System's Dave Crowley to learn more about his company's online talent acquisition practices. The HR Q&A series is a featured column in MobileContent Careers. MWJ= MobileWirelessJobs.com; DC = Dave Crowley.

MWJ: We noticed that Tatara raised $8M of funding recently. What’s going on at Tatara?

DC: Our venture capital investors, Highland Capital and North Bridge Ventures are excited about the emerging femtocell market and Tatara’s early leadership position in the market, as the first vendor to announce an all-IP solution for femtocell convergence, introducing the industry’s first femtocell-focused fixed-mobile convergence application server.

MWJ: What is a femtocell?

DC: A femtocell access point, also known as a 3G access point, is a low-cost, low-power cellular base station that provides improved indoor coverage while backhauling the cellular traffic over a broadband connection. Femtocells are designed to work with existing mobile handsets and can support multiple users in a home environment., Femtocells over the long-term also present an opportunity to develop new mobile services for the home that take advantage of low-cost, high-speed internet access.

MWJ: Does Tatara develop the femtocell?

DC: No. We don’t develop the femtocell. Tatara Systems invents, develops, and deploys mobile convergence products for service providers, allowing them to offer converged mobile services to their subscribers across the widest base of available end-user devices. The Tatara Convergence Server enables femtocells to backhaul cellular traffic over a broadband connection using SIP signaling, with a key advantage of this approach being ready integration with the operator’s IP services infrastructure.

MWJ: Is Tatara Systems a new player in the Fixed Mobile Convergence market?

DC: Since 2001, Tatara has built products for the mobile convergence market. These products provide seamless insertion into existing networks and ensure investment protection as next generation networks continue to evolve. Mobile operators are now showing intense interest in femtocells, as they seek ways to expand network coverage, capacity, and security so we are well positioned for the next generation of fixed-mobile convergence innovation.

MWC: What is the reaction of the employees towards this new technology strategy?

DC: Our staff is pumped! They believe that femtocell is a better fixed mobile convergence strategy for mobile operators than dual-mode handsets. Tatara’s solutions solve key network challenges that will allow mobile operators to realize the value of femtocells.

MWJ: What techniques does your company use to attract and retain employees?

DC: Tatara is an attractive company because we are a start-up working in an exciting space. The Tatara product portfolio contains significant IPR with multiple patents based on years of engineering effort. Aligned with IMS, Tatara’s products are designed and proven to be deployable NOW in today’s networks with seamless migration to full IMS in the future. This cutting edge technology and innovative culture is what retains current employees and also attracts candidates.

MWJ: What do you look for in an ideal candidate?

DC: We look at technical strength, flexibility and teamwork. All of our positions require in-depth knowledge of Fixed-Mobile Convergence (UMA or femtocell), IMS, signaling protocols and wireless standards CDMA, GSM, GPRS/3G. When you are developing a solution for a disruptive technology like femtocell access, individuals need to be flexible and nimble. We are looking for self-motivated people who are passionate about working in an innovative, fast-paced, start-up environment. And it doesn’t hurt to be a good basketball player! Many of our staff go out to the basketball court at lunchtime, or they work out in our fully equipped gym.

MWJ: What is your staffing plan this quarter?

DC: We have several available positions, including: A Consulting Systems Engineer who will deploy and manage testing in mobile operators’ core network is our top priority. This individual will travel to carriers in Europe and US for acceptance testing and integration of trial and production systems. A Solutions Architect and Senior Product Manager who will provide strategic market direction and customer requirements for our Development efforts, and a UK based Sales and pre-Sales Engineer to provide additional European-based presence for business development.

MWJ: Thanks for the information!

DC: Thank you. All of us are excited about this emerging, new market!

MobileContent Careers is the monthly eNewsletter of MobileWirelessJobs. Each issue contains one or more HR interviews of the top employers in the mobile content and wireless industries. These interviews help our candidates learn more about the companies listed on MobileWirelessJobs beyond what can be found in a job posting. Our research has shown that employers who participate in our HR interview receive a much greater resume response for their time and effort.

The Code of Ethics Applies To Employers As Well As Candidates

THE CODE OF ETHICS APPLIES TO EMPLOYERS AS WELL AS CANDIDATES
By MobileWirelessJobs / MobileContentJobs
July 2007

NEW YORK – When a candidate accepts a new position at just about any company in the US, one of the first documents to be executed is typically the company’s code of conduct. This document is meant to clearly define what actions each employee will be held accountable for and the guidelines of “acceptable behavior” according to the employer. It is supposed to provide a comprehensive code of compliance and the possible repercussions that may result if any employee fails to adhere to such policies. In essence, it is a “code of ethics” in which both parties, employer and employee, agree to follow.

Some labor experts will argue that the current turnover rate for most publicly listed US companies is relatively flat, approximately 17% at present, and thus employee satisfaction is relatively strong. They’ll point out that the reasons why most employees leave a job today are typically due to new employment offers, family/health complications, dissatisfaction with roles or responsibilities, or personality conflicts in the workplace. In the case of termination, they’ll often cite a lack of skills or qualifications for the job or evidence of illegal or immoral activities. The latter, they’ll argue is often a case of an employee’s misunderstanding or violation of the company’s code of conduct policies and thus, oftentimes warranted.

However, when one takes a closer look at the behavior, treatment and unrealistic accountability of its terminated employees, US employers are often the party engaging in the unethical labor practices and not the other way around.

Take the case of Cynthia Haddad, the pharmacist from Pittsfield, MA, who was fired in 2004 by Wal-Mart because she left the pharmacy unattended and allowed a technician to use her computer security code to issue prescriptions during her absence. Ms. Haddad argued that the incident occurred 18 months earlier, in 2002, and the real reason for her termination was actually due to her demand for equal compensation as her male counterparts. Her attorneys also asserted that the male pharmacists, at the same position level, often engaged in similar activities during this period but went unpunished. The jury agreed and recently ordered Wal-Mart to pay $2 million in damages to Ms. Haddad. The case is likely to be appealed.

Let’s play devil’s advocate for a second. Let’s assume Ms. Haddad ‘s compensation was fair and rated appropriately to her position level. With all things being equal, was it still ethical for Wal-Mart to permit male pharmacists to engage in such activities without repercussions? Remember, Ms. Haddad was terminated and her male colleagues were not. Was this really just a simple case of sex discrimination? Or was the evidence Ms. Haddad’s attorneys presented ever really discredited? This sounds more like a case of unethical and perhaps uneven enforcement of Wal-Mart’s own code of conduct policies.

This unethical behavior can often be traced back to the sourcing practices of many employers, even in the mobile wireless industry. “I’ve received a phone call recently from a telecom company based in New York who claimed they saw my resume recently on a job board. I had, in fact, updated it recently and was probably listed near the top of available candidates,” admitted Michael Parker, 31, a senior software engineer based in Hoboken, NJ. “But when they started asking me questions, I realized they didn’t really have my resume. All they had was my contact information and resume title. They were being deceptive from the start and then tried to imply that they didn’t really understand what I did. They blamed this on my resume’s format and not on the fact that they didn’t really have the document in front of them. By the end of the conversation, they asked me to send over an updated copy and they would get back in touch with me. I realized then this was not a company I would ever consider working for.”

Aside from some shady pre-screening practices, Employers today will often engage in what many candidates would consider unethical assessment practices. “I was interviewed by the same company about 8 times. From the beginning, I thought they were very arrogant during the process. They were also disingenuous with their assessment questions. The best example I can recall was you’re in a building with 100 floors with 2 eggs. If you threw both eggs out of a window, you were asked to identify the highest floor you could toss the egg out of the window without breaking it. If you threw the egg out of the next highest floor, it was certain to break. Despite answering this riddle correctly (that had little to do with my work), I still wasn’t offered the position,” said Alvin Richards, 42, a senior network analyst from Mountain View, CA. “In the end, they said they were just very picky. What a complete waste of time.”

To add to this madness, some employers will also practice something known as idea generation. They’ll ask candidates to create business models, PowerPoint presentations, sales and marketing plans or perhaps budget analysis that is allegedly a part of their due-diligence process. In reality, they are looking for new and free ideas with no plans of hiring the candidate. Some companies will even go as far as patenting the new ideas.

The fact is employers have certain fiduciary responsibilities during the hiring process. First, there is opportunity cost. If the employer is simply using the candidate for resources, idea generation or to evaluate their own assessment capabilities, then the code of conduct has been violated. The candidate could lose out on other opportunities where the interest was genuine as well as potential income that could have been earned elsewhere during that time. Second, there is mutual respect. Candidates should not be disrespected or belittled at any moment during the evaluation process. If a hiring manager is caught doing so, then the company has an obligation to discipline that individual. Last, there is the evaluation itself. Have too many non-essential personnel evaluated the candidate? How long did the evaluation process take and when did the company reach a hiring decision? Employers should realize that any level of stalling, waiting to hear back from other potential candidates or creating false traveling or scheduling conflicts is unethical.

Regardless of what hiring decision is made, candidates have a right to know where they stand. Too often, employers will conduct face-to-face interviews without ever communicating a response. “I never witnessed this in the 1990s. But ever since 9/11, I’ve been on quite a few interviews and never heard anything back from the employer. I never received a phone call, an email or even a rejection letter, “ says Rebecca Leinhardt, 35, a wireless web designer for UI mobile handsets based in Pomona, CA . “Not only did I feel humiliated and sad, I eventually became spiteful of those companies and spent considerable amount of energy swaying other potential candidates from applying.”

Employers should always use sound judgment during the post-interview period. Even if a candidate alludes to another offer or perhaps seems reluctant to accept their offer, the employer still has an ethical responsibility to communicate its decision in some fashion. Our research has shown that any mistreatment or disrespect of candidates will actually cost employers anywhere between $10,000 to $10,000,000 per year in potential recruiting and advertising expenses. Those same rejected candidates may very well become the targeted consumer of the future in which goodwill would need to be restored. Furthermore, any potential referrals those candidates may offer would also be lost forever.

Once a candidate is hired, the employer has an even greater ethical obligation. Everything from new employee orientation to training to cultural assimilation falls on the employer. It is imperative that new employees are also given clear, yet consistent goals and resources to meet those goals. Anything less is a failure of the company, not the employee, to follow the code of conduct.

Oftentimes, the real culprit in employee turnover is a lack of care or interest in a new employee’s morale or progress by senior management. If senior management fails to survey new employees with direct, yet frank conversation on a periodic basis (and not just during the employee review period), then they could potentially expose such employees to an unhealthy and perhaps unethical work environment. It is senior management’s responsibility to ensure that line managers are not undermining the efforts of new employees. These behaviors can oftentimes take place very covertly and without senior management’s knowledge.

Moreover, it is also senior management’s responsibility to prevent current employees from forming cliques or “brown-nosing” to get ahead of new employees. By definition, to “brown-nose” is to “curry favor with in an obsequious manner; to fawn on. From the image of an obsequious person whose nose becomes soiled in kissing the rump of someone from whom favor is sought.” Any lack of action, or inaction, of senior management to nip such behavior in the bud is not just a poor judgment in human resources but also an exercise in unethical conduct.

In fact, senior management should lay out a clear and concise internal mobility plan that is not in any way contingent on favoritism. Employees should work in a fair and open environment where the code of conduct and the opportunity for advancement is applied equally throughout the organization. Any signs of favoritism will not only further deteriorate the employer’s brand but also prevent new ideas and perspectives from being heard or even encouraged.

Perhaps, then, the current turnover rate of publicly listed companies is misleading. Employees are working longer hours and receiving less in compensation and benefits. Some employers are taking advantage of this situation in which the workforce is vulnerable and morale is rather low. “People work in fear today. It’s simply not enough to do your job and go home. Many employees spend too much of their day engaged in politics, brown-nosing and undermining the work of others. Companies should punish this behavior but instead, they are turning a blind eye,” confirmed Richards. “It’s really a sad state of affairs, if you ask me.”

In sum, a code of conduct is a two-way street. An employer that expects its employees or candidates to be compliant while not meeting those same responsibilities is not only hypocritical but unethical. While the turnover rate of publicly listed companies remains relatively flat, a closer examination of these figures suggests that people have elected to keep their jobs out of fear and not satisfaction. Those employers that continue to engage in a whimsical application of the code of conduct will most likely suffer not only financial losses but also a further deterioration of the employer value proposition. A good reputation in the workplace, for all intents and purposes, is not just a priceless achievement for candidates but for employers as well.

MobileContent Careers is the monthly eNewsletter of MobileWirelessJobs. Each issue contains one or more HR interviews or HR Stories in the mobile content and wireless industries. These article help our candidates learn more about the companies listed and hiring trends trends listed on MobileWirelessJobs beyond what can be found in a job posting. Our research has shown that employers who participate in our HR interview receive a much greater resume response for their time and effort.

March 27, 2007

ONLINE RECRUITMENT VIDEOS HELP TO REDUCE HIRING CYCLE FOR MOBILE RECRUITERS

HireVue.comONLINE RECRUITMENT VIDEOS HELP TO REDUCE HIRING CYCLE FOR MOBILE RECRUITERS


By MobileWirelessJobs / MobileContentJobs
March 2007

NEW YORK – Perhaps Mobile Recruiters are too savvy. They are always ahead of the curve. Perhaps they aren't too sensitive to the complex labor issues surrounding candidate online recruitment videos as a pre-screening tool. Perhaps they are simply too desperate to reduce the hiring cycle for sourcing qualified candidates with essential skill sets. Whatever the reason, online recruitment videos are here to stay and the early adopters have already begun to reap the rewards.

The value, creation and distribution of video content certainly have exploded since the footprint of YouTube took shape on the Internet landscape. What began as a simple and perhaps naïve marriage of messaging and placement has more recently become an online recruitment marketing mouthpiece for brand-centric recruitment ad agencies and tech savvy candidates in the ever competitive war on talent. It is no longer sufficient to simply film yourself or your company and throw it online – you now must craft your recruitment message effectively and deliver some punch as well.

Since 1999 and before YouTube existed, the phrase “Video Resume” was used as the universal term to mean any online video that contained content related to jobs or hiring. “Yes, in fact, the phrase was such a ridiculous term anyway because the content never truly represented a true resume nor its method of distribution,” says Rob Salerno, President of HROnlineMarketing.com, the online talent acquisition and interactive human resources marketing consulting arm of Cinnamon Entertainment Group LLC. “What it really became, for a short while at least, was a gadget for candidates and (to a lesser extent) employers to film themselves with a camcorder and pass it around as though it were a sophisticated form of promotion.”

In short, these videos toiled in the wild west of online recruitment. Only the most adventurous candidates and so-called “cutting edge” employers used online recruitment video content as a lead generation tool (i.e. job offers). The most famous of which was the video resume of Aleksey Vayner, the Yale student who had applied for a position at the investment bank UBS using his piece entitled “Impossible Is Nothing.” Instead, Mr. Vayner became the poster child for poor organization and unfocused messaging that had plagued online recruitment videos as a pre-applicant tool.

“So what did we learn from that?” asked Salerno. “Well, I think we concluded a few things. First, online recruitment videos are a legitimate medium of recruitment communication because many people took notice including the NY Times. Second, if you deliver a convoluted message no one will understand what recruitment need you are seeking to address. Third, in order to compare candidates equally they must be pre-screened using the same criteria across the board or you will see large variances in the content and therefore poor assessment benchmarking.”

The question then begs: who are the actual early adopters? “So far, aside from a small number of firms, this level of candidate pre-screening assessment is quite frankly being done outside of the HR organization by a few renegade staffing and hiring managers,” Salerno confirmed. “In most cases, the first contact is from a manager explaining that they have a lot of candidates that they want to connect with to interview and very little time to do it in and want to use someone like us” says Ryan Money, CEO of HireVue, a leading provider of video interviewing, and usually “after the test is when we get pushed through the organization which is why we welcome pilots.”

Its not surprising, though, that Mobile recruiters have asked and accepted online recruitment video content from several available distributors (including MobileWirelessJobs.com) and have mainly conducted their business largely at home and during non-business hours, particularly by those companies based in the US. “We kind of laugh about it actually. We picture these recruiters receiving the links to this content at home in the middle of the night, behind a secret trap door in the basement, where they can quietly and privately scout the latest talent without big brother’s knowledge,” Salerno remarked. Kind of like Herb Brooks (Kurt Russell) scouting the Soviet Union in the movie ‘Miracle’ for the 1980 US Olympic Hockey team.

So what then is the primary reason why HR feels uncomfortable with this technology? “Right now, it seems HR believes they will have a compliance cow if any recruiter or hiring manager knowingly and officially participates in this method of candidate pre-screening because it is perceived to possibly give some candidates an advantage over others,” Salerno added. Thus, companies like HireVue have necessitated that candidate video assessment be standardized across the board using the same criteria, screening and selection methodology in order to counteract any possible advantage some candidates might have over others.

Perhaps it goes almost without saying that many US companies today fear the use of online candidate videos due to the possibility of a discrimination suit. The rest of the world may not harbor the same fear, but US companies still show that concern even though it's slowly waning. Mobile recruiters, though, have wasted little time and have already successfully recruited several candidates through MobileWirelessJobs. It's probably not a coincidence that most of these companies aren’t US based.

Yet, if the goal of leveraging online recruitment video during the candidate assessment phase is to reduce the hiring cycle and costs, then the tool should no longer be considered a luxury communication gadget. The less time a hiring manager or recruiter can assess a candidate and make a decision, the quicker they can make an offer and recruit someone. “The hiring cycle is already short for senior level candidates (especially those with hard-to-find skill sets), but the hard-to-find candidates aren’t necessarily the best target group for this tool in my opinion,” Salerno mentioned. “I believe this medium works best for narrowing down a long list of similar yet suitable candidates all the while maintaining the focus on addressing specific recruiting needs.”

This does not mean, however, that online video recruitment works best for recent college grads, for instance, which tend to fit that description. “Not necessarily. It would work well at all levels,” Salerno replied, “It just means that when candidates of similar skill sets and experience reach a saturation point in the hiring market then online recruitment videos can help you to narrow the list.”

The inherent fear for some recruiters is that these online recruitment videos could possibly eliminate some potential top performers by accident because they don’t film well. “Exactly. That’s why we want to educate our clients that they should use this medium as a piece of the pre-applicant mix, not the entire process," Salerno added. "It’s equivalent to a college admissions department immediately rejecting a kid because his SAT or ACT scores weren't high enough. If you are a good recruiter you should look at the total sum of all the parts before making that call.”

But where do employer online recruitment videos fit in this process? Employers have long since begun to podcast online recruitment videos in an effort to attract passive candidates. Only in a few cases, though, have companies been praised for creating effective HR online marketing campaigns for doing so. “Thus far, Google has the best employer video I’ve seen on the market. Their message is succinct, hosted by someone in operations (i.e. an engineer that most candidates can relate to) and includes a few comments from one of the co-founders with a call to action at the end,” Salerno cited.

Too often, employer online recruitment videos have looked and felt like online corporate brochures. “That is the wrong approach. If the message is too stiff with very little insight as to what candidates can expect from day one, it will come across as being insincere and severely polished, " Salerno continued. "Yes, you want senior management involved but only to the extent that they can be effective recruiters who can deliver compelling reasons why qualified candidates should apply. Anything less will feel like a cheap commercial.”

In sum, online recruitment videos are a two way street. Candidate online recruitment videos must address specific employer recruitment needs through a common evaluation process; Employer online recruitment videos must be proactive with effective and succinct recruitment messaging in order to convert passive candidates into qualified applicants. While less than 10% of all mobile recruiters have thus far successfully used this medium as a candidate pre-screening tool or have since created savvy employer online recruitment videos, these firms are still well ahead of the curve. However, as we move forward in this new age of online recruiting, we expect this trend to reach close to a quarter of all mobile wireless companies in the next year.

MobileContent Careers is the monthly eNewsletter of MobileWirelessJobs. Each issue contains one or more HR interviews or HR Stories in the mobile content and wireless industries. These article help our candidates learn more about the companies listed and hiring trends trends listed on MobileWirelessJobs beyond what can be found in a job posting. Our research has shown that employers who participate in our HR interview receive a much greater resume response for their time and effort.

CAREFUL REVIEWS AND INVESTMENT IN EMPLOYEE TRAINING LEADS TO HIGH RETENTION RATES AT STATERA

StateraCAREFUL REVIEWS AND INVESTMENT IN EMPLOYEE TRAINING LEADS TO HIGH RETENTION RATES AT STATERA


By MobileWirelessJobs / MobileContentJobs
March 2007


As part of our HR Q&A interview series, MobileWirelessJobs recently caught up with Statera's Katherine Riofta to learn more about her company's online talent acquisition practices. The HR Q&A series is a featured column in MobileContent Careers. MWJ= MobileWirelessJobs.com; ST= Statera.

MWJ: What techniques does your company use to retain employees?

ST: Salaried consultants participate in quarterly and annual reviews, here is where most feedback is given. This feedback is then analyzed and crafted to keep employees happy with currents engagement or future engagements.

MWJ: What types of training programs does your company have?

ST: Statera has several internal and external training programs. Internally Statera has a monthly business and technical program called Xport. Xport is given the second Tuesday of every month for any one who would like to attend. These training programs range from Statera’s methodology on business value to interoperability (XLM SOAP Web Method). Externally Statera offers sales, technical and management training. Statera will also participate in purchasing of technical books for private library open to all employees.

MWJ: What exercises outside the office are used to improve employee morale?

ST: Statera currently has several outside sports/activities teams such as: Dodge ball, Basketball, Bowling and Skiing. Statera also participates in many company sponsored functions such as holiday parties, potlucks and quarterly meetings. Statera will also give out several quarterly and annual awards at these events.

MWJ: Do you accept resumes from job seekers in other geographic locations outside your office locations? If so, what amount?

ST: Yes, Statera does participate in relocation if necessary. Statera will look at each situation on a case by case basis for relocation.

MWJ: What sort of workman’s comp plan do you have?

ST: Each state does participate in a workman’s comp plan, we ask that a 24 hours notice be given after being hurt on the job.

MWJ: Is your company a supporter of affirmative action?

ST: Yes, Statera is a supporter of affirmative action and EEOC.

MWJ: What is your compensation plan?

ST: Statera has two types of compensations plans. Hourly employees are give a hourly rate in which they receive for compensation. Salary employees are give a salary and a bonus plan determined by specific metrics each quarter.

MobileContent Careers is the monthly eNewsletter of MobileWirelessJobs. Each issue contains one or more HR interviews of the top employers in the mobile content and wireless industries. These interviews help our candidates learn more about the companies listed on MobileWirelessJobs beyond what can be found in a job posting. Our research has shown that employers who participate in our HR interview receive a much greater resume response for their time and effort.

February 28, 2007

Jim Stroud Releases 2007 Resume Sourcing Survey

Attn: Mobile Wireless Recruiters / Human Resources - Staffing Managers

Online Recruiting guru Jim Stroud was kind enough to share his 1st Annual 2007 Resume Sourcing Survey with the online recruitment industry.

Some of Jim's findings include:

• MOST POPULAR FORMATS FOR RESUMES (IN GENERAL) • MOST POPULAR FORMATS FOR TECHNICAL RESUMES • TOP 10 INDUSTRIES BY RESUMES SOURCED ON LIVE • TOP 10 INDUSTRIES BY RESUMES SOURCED ON GOOGLE • TOP 10 INDUSTRIES BY RESUMES SOURCED ON YAHOO • POPULAR TOP-LEVEL DOMAINS FOR RESUMES • POPULAR INDUSTRY KEYWORDS MENTIONED ON RESUMES • QUANTITY OF RESUMES FOUND ON SEARCH ENGINES • MOST POPULAR WAYS TO SPELL “CV” • MOST POPULAR WAYS TO SPELL “RESUME” • MOST OVERLOOKED FILETYPES FOR RESUMES (IN GENERAL)

2007 Resoume Sourcing Survey

We encourage all of our clients and readers (i.e. recruiters / staffing managers / hiring managers) to download a copy of this report today!

-HROnlineMarketing.com

February 16, 2007

VideoJug.com: How To Make A Good First Impression

How To Make A Good First Impression? Body language expert and author of 'Body Talk at Work', Judi James, shows you how to make a great first impression in work or social situations. This video certainly gives you a 'head start'!

Source: VideoJug.com

VideoJug: How To Make A Good First Impression?

We here at HROnlineMarketing.com recommend these tips as you create your Podcast Resume Videos. More on this to follow.

January 05, 2007

Can you comment on the MobileWirelessJobs job postings?

Yes, we encourage our site visitors to comment on our job postings.

You will need to create an account with TypeKey.com in order to do so.

We only ask that your comments be constructive and informative about certain positions for our clients. We monitor every comment posted to our blog. However, if you can provide valuable insight on any of our posted positions, we encourage your feedback.

MobileWirelessJobs Odeo Channel (odeo/adaa6573eb82afdb)

Thank you -
MobileWirelessJobs

January 01, 2007

Yes - MobileWirelessJobs accepts Video Resumes!

ATTN: CANDIDATES

Yes, you can email us your Video Resume and we will Podcast this content for Mobile Wireless employers to see.

Again, please DO NOT include your contact info within your video resume. If the employer is interested, they will contact us and we will, in turn, contact you if you're interested. We will NOT publish any videos with contact info included.

Think of the Podcast Video Resume as a canned interview. This is your chance to get seen by employers before the traditional resume candidates are even considered. With your Podcast Resume Video, you won’t simply rehash your resume, but rather succinctly detail your unique qualifications in your industry.

Here are some RESUME VIDEO Candidate Podcast tips:

• Don't simply rehash your normal text resume
• Include only your first name and hometown. Do not include any other contact details. Employers will contact us and we'll notify you of their interest. If you agree to be contacted, we will then (and only then) release your contact details
• Discuss how you’ve overcome work challenges and include the specific challenges you faced and your unique solution
• Discuss how many direct reports you may have managed or projects you were given (backed with numerical data)
• Discuss what budget(s) you were responsible for
• Discuss why you feel that position you seek is the right fit for you and related topics

If you need help in creating the Video Resume, please contact us.

Right now, we have the largest archive of Video Resumes on the web in the Mobile Wireless industry.

What Not to Do on Your Résumé

What Not to Do on Your Résumé

From OWS Magazine | January 2007 Issue
By Carri Degenhardt-Burke

January 1, 2007 - Whether you're interested in becoming a branch manager or considering a jump into private wealth management, your résumé and cover letter will play a key role in landing that all-important interview. Avoiding a few common mistakes on these two-to-three pages--along with displaying proper interviewing skills and making follow-ups--could just land you that dream job. On the other hand, using poor grammar, not knowing your audience, applying the past tense instead of the present and writing "I" six zillion times will--more often than not--get your letter and résumé deleted, or sometimes even worse.

I have taken a look at the infamous Aleksey Vayner video résumé, which has been talked about on various Internet blogs and daytime talk shows. If you haven't seen the video--which shows Vayner performing feats such as weightlifting, tennis and dancing, voiced-over by a seemingly never-ending lecture on success and successful people--check it out on YouTube.

more -

December 17, 2006

Mobile Recruiters Discover Passive Talent From The "Hidden" Internet And Sometimes A Whole Lot More

MOBILE RECRUITERS DISCOVER PASSIVE TALENT FROM THE “HIDDEN” INTERNET AND SOMETIMES A WHOLE LOT MORE
By MobileWirelessJobs / MobileContentJobs
November / December 2006

NEW YORK – Bryan Stickfield hasn’t looked for job in almost 6 years. He graduated from college in June 1992 and was employed for 7 years at a major telecom carrier before he decided to return to graduate school in 1999 for two years to pursue an MBA in Corporate Finance.

During that brief period, however, he almost forgot that he posted his resume to an obscure site that was used to find MBA internships and left a record behind of his brief, but half-hearted attempt of looking for a job. Low and behold six years later, Bryan received a call from a Talent Sourcing Specialist at HROnlineMarketing.com who found traces of his old resume in a search and was shocked to learn that he became a candidate for a senior level position based in nearby St. Louis as a result.

“I was honestly shocked to receive a call from them, “said Stickfield. “I haven’t been in the job market for a long while and the resume they found was so old that I was embarrassed to tell them I hadn’t updated it in a long time. I was also confused because that particular website no longer exists and always thought that my resume was no longer searchable."

“Ah yes,” confirmed Rob Salerno, President of Cinnamon Entertainment Group LLC and parent company of HROnlineMarketing.com, “the hidden internet has something recorded on all of us”. HROnlineMarketing.com specializes in online talent acquisition using the latest techniques in candidate sourcing and HRSEO. Some experts estimate that only 33% of the entire Internet is actually indexed by Google and other tier 1 search engines. The remaining 67% is unclaimed and uncharted territory for most spiders and search bots where many, if not all, hidden documents and links are yet to be found.

“Whether it is a link, message board thread, photo, music clip, document, resume, Instant Message, email or whatever, there’s a good chance your Internet activity has been recorded somewhere somehow,” asserts Salerno. This may include new or recent activity as well as past activity on websites that no longer exist but have been linked and archived on other servers.

“Even people who have never used a computer before can be found through public records, motor vehicle databases, or even commercial bank servers if you have the technical know-how to access them. The truth is most of our personal data is captured electronically somewhere and a good deal of this data is linked and unfortunately poorly secured. The hard part, and perhaps the fun part for Internet Recruiters, is how to tap into these resources without violating someone’s privacy. Of course, I am not advocating any form of hacking but utilizing the hidden Internet is almost a goldmine - an alternate universe exclusively set aside for talent sourcers,” Salerno said.

While many social activists argue that the hidden Internet leaves many privacy and personal security issues unresolved, it has not prevented Mobile Recruiters from sourcing passive, yet qualified talent in a new and innovative way.

“The level of boolean searches we are talking about here is fairly complex. If you can understand the algorithms behind Google, you can search for hidden documents and someone’s Internet history rather effectively. While this activity may yield the low hanging fruit such as contact information, it is often a very time-consuming task that requires some real Internet savvy and a little luck,” Salerno added.

Unfortunately the good news can often be short-lived. “I would say it’s a double-edged sword. While the opportunity exists to unearth some great passive candidates you may also unintentionally find a few not-so-glamorous details about that person and these past actions can adversely affect your opinion,” Salerno noted.

In a way, talent sourcing specialists conduct informal background searches on you so that others (i.e. Employers) might make conclusions based on your past online social behavior. Activities such as posting a profile on a dating site, threads on a sports message board or a resume that contains false and made-up details can and will be found. “I can’t tell you how many times we (HROnlineMarketing.com) have sourced multiple versions of the same candidate’s resume that contained some form of conflicting dates of employment, bogus references, incorrect company names or even false contact information,” Salerno confirmed. “It’s a sad but true reality that if you lie on your resume (no matter what level you are in your career) or even for a short while there’s a strong chance it has been recorded somewhere on some server.”

Many of these candidates often admit to doctoring their resumes early in their careers to gain entry-level opportunities. But be warned, don’t let your skeletons catch up with you. Online activity, whether present or past, is being saved and linked almost as soon as you do so.

While millions of dollars are poured into pay per click advertising that tracks a passive candidate’s search criteria, the real meaningful data being recorded is online behavior. Indeed, if you are in the business of tracking click trends and paying top dollar for the most frequently used search term you are, in effect, a behavior specialist.

“Well, we (HRSEO companies like HROnlineMarketing.com) have flipped the model around. We’re saying that we can still track the online click behavior of passive candidates. However, instead of leveraging this data to maximize a paid inclusion ad, lets push relevant content to these passive candidates through optimized career pages which can be found in high, natural search results,” Salerno offered.

HR Search Engine Optimization (HRSEO) experts thus create career pages and job postings that are optimized, rich in content without compromising high link density, link reciprocity and link relevancy or any investment in Pay Per Click advertising. “Its sort of the anti-thesis of PPC,” Salerno added.

Meantime, Bryan has just completed his final round of interviews for a mobile accessories company. He’s fairly certain he will receive an offer. “While I’m both flattered and relieved that they found me through a complex search, I’m also far more aware that everything I do online is being recorded somewhere. I’m just grateful that my details were never misrepresented.”

MobileContent Careers is the monthly eNewsletter of MobileWirelessJobs. Each issue contains one or more HR interviews or HR Stories in the mobile content and wireless industries. These article help our candidates learn more about the companies listed and hiring trends trends listed on MobileWirelessJobs beyond what can be found in a job posting. Our research has shown that employers who participate in our HR interview receive a much greater resume response for their time and effort.

Strong Training, Mentoring and Technology Attracts The Top Sales Pros to Cablevision

STRONG TRAINING, MENTORING AND TECHNOLOGY ATTRACTS THE TOP SALES PROS TO CABLEVISION
By MobileWirelessJobs / MobileContentJobs
November / December 2006

As part of our HR Q&A interview series, MobileWirelessJobs recently caught up with Cablevision's Sales Recruiter to learn more about their company's online talent acquisition practices. The HR Q&A series is a featured column in MobileContent Careers. MWJ= MobileWirelessJobs.com; CV= Cablevision.

MWJ: To what degree do you track employee satisfaction? How are you tracking it?

CV: Cablevision is a sales organization that strives to provide its sales professionals with a competitive salary and outstanding commission plan that will attract and retain strong sales performers. We measure employee satisfaction in several ways and respond to those issues that help to keep the company competitive with other organizations. For example, in 2006 compensation was increased for Direct Sales Reps when it became evident that we needed to retain and attract our top sales producers in the New York area.

MWJ: Have you tried sourcing qualified candidates using any other direct marketing techniques such as email marketing or SMS text messaging?

CV: The organization is focusing on new recruiting initiatives such as text message marketing, branding and email blasts, in addition to sourcing from www.cablevision.jobs. Open Houses and employee referrals remain our most successful recruitment sources. Typically, job offers are often extended to qualified candidates at the Open House event.

MWJ: How long, on average, is your typical on-boarding process?

CV: On-boarding takes approximately two weeks from the time an offer is accepted. Cablevision conducts pre-employment background and drug screening. On-boarding is coordinated with the Training Group to ensure that the new employee can start training the day after completing Orientation.

MWJ: What type of investment has your company made into a training program?

CV: Training is critical to the success of our new sales employees and the company puts every new hire through intensive classroom and field sales training for the first month of employment. Training focuses on product knowledge, presentation skills and customer retention. Additionally, mentoring is provided both in the classroom and in the field to reinforce the classroom training already offered.

MWJ: Can employees track their compensation plan? Does your company have an internal software program that allows them to do this?

CV: Cablevision offers competitive base salaries, lucrative commission plans, incentives, flexible benefit packages and free television/email/phone service to employees within our footprint. We use state-of-the-art software to track sales commissions and our sales representatives can actually visit a dedicated website to view their commission earnings. We recognize the importance of compensating our employees appropriately based on performance.

MWJ: What would you like Candidates to know about Cablevision as an employer of choice?

CV: Our workforce is very diverse and attracts candidates from all over the metropolitan area through our recruiting sources. Employee referrals are a big source of applicants for Cablevision and we offer a generous employee referral fee. The ideal candidate possesses a strong work ethic, the drive to excel and has bilingual skills. Promotional opportunities always exist for the right candidate at Cablevision. Cablevision offers many exciting career opportunities in different job fields including Sales. Specifically, Cablevision offers a diverse range of entertainment in television, sports teams and venues that include Madison Square Garden and Radio City Music Hall in New York City.

MobileContent Careers is the monthly eNewsletter of MobileWirelessJobs. Each issue contains one or more HR interviews of the top employers in the mobile content and wireless industries. These interviews help our candidates learn more about the companies listed on MobileWirelessJobs beyond what can be found in a job posting. Our research has shown that employers who participate in our HR interview receive a much greater resume response for their time and effort.

November 23, 2006

Winter 2006 Job Posting Special on MobileWirelessJobs!

Winter 2006 Special!
Effective 11/22/06 thru 3/31/07
1 Job Posting = $150
2 Job Postings= $200
5 Job Postings + 1 Free = $400
10 Job Pack = $750
.
Your job posting will receive the most targeted reach for mid-career
to senior level candidates in the mobile wireless industry.

To post jobs:

  • PLEASE FILL OUT THE FORM ON OUR EMPLOYERS PAGE AND
    BE SURE TO INCLUDE
    THE LOCATION OF THE POSITION
    and the
    EMAIL ADDRESS OR URL YOU WOULD LIKE RESUMES TO BE SENT.
  • Your job posting(s) will receive extra exposure, at no additional cost, on Indeed.com,
    SimplyHired.com, Oodle.com, Edgeio.com, JobALot.com and soon Jobster.com
  • On the next page, you will be directed to PayPal.com for payment.
  • Your job posting will appear within 24 hours of completing the form
    after your payment has been processed by clicking on the submit below.
  • Your job posting will be archived on MobileWirelessJobs unless you ask us to remove it.

    Please click on our Employers page to post jobs.

November 07, 2006

Announcing MobileWirelessJobs New Employers Blog Launch!

Announcing MobileWirelessJobs New Employers Blog Launch!

Employers can sign-up to open an account and blog directly to our candidates as a featured author.

Benefits:
• Content Control: Post thoughts or topics on our site and begin a dialogue directly with qualified candidates. You are not limited to just job postings. Publish or unpublish any candidate comments.
• Unlimited job postings and threads
• Stream your work in RSS / ATOM
• Each thread is automatically indexed to a static page for searchability on tier 1 search engines such as Google (meaning there is no "on the fly" page creation)
• Audience Targeting. If you are trying to fill a specific role, you can keep your threads focused on that search. Over 95% of our readers already have jobs and have more than 8 years of experience on average.

Requirements:
• Must be a mobile wireless employer, preferably someone working in HR or responsible for staffing
• Must be willing to list some opportunities on MobileWirelessJobs

Availability:
• First come first serve.
• 5 "author" slots available

Each employer will be given his/her own login and password. Each account will be separate with full content control.

Cost: $1000/month*
Minimum: 6 month contract
(* does not include iHollywood Forum's new job bank however both will be linked)

FAQ:
Q: How many "author" logins can my recruiting team have?

A: One per company. Therefore, each member on your team shares the same login and password. Therefore, each of you will see the other's threads. You must assign one "alias" name to post your threads under.

Q: What if I source someone, are there any additional fees?

A: No. Just like our the rest of our blog, if you contact, interview and hire a candidate through our site there are no additional fees. Perhaps a testimonial would be nice, but nothing more.

Q: Why should I do this? I can start my own blog for free and then source candidates on my own?

A. True, but I seriously doubt your HR dept will spend thousands of dollars and valuable resources to launch the blog site, drive and retain traffic (particularly through link partnerships, trade shows, HRSEO, and Search Engine Marketing campaigns) and compete with many other blog sites (such as this one) where the hard work has already been done. We already harness the audience you are looking for...why not take advantage of it? There are only 5 slots available....that fact alone will help you stick out in a crowd.

Q. What about Recruiting Podcasts?

A. Well, we've offered this since the day MobileWirelessJobs was launched back in Feb 2006. Yes, you can stream your video content in RSS within the body of your threads. In addition, you can send your Podcast content to us and we'll do the rest at no additional cost!

Q. I don't know what to say in a blog. I've never done this before. Can someone help me?

A. Absolutely. We're here to assist you along the way in keeping your threads focused and ROI driven (ok, CPH driven...but thats so old school!!!) Anyway, we'd love to help your team strategize before, during and after any of your recruitment blogging campaigns.

Q: Has this been done before? Why now?

A. Not really. Can't think of too many recruitment blog sites that allow Employers to come on as Featured Authors and participate in the main content. The climate in online recruiting has changed. Text job postings alone have become rather stale and hard to sell to passive candidates. We have stressed many times in MobileContent Careers that in order to forge a relationship with a passive candidate you need to create an Employer Value Proposition that qualified candidates find compelling enough to respond to...text job postings only scratch the surface to meet that end. More effort = more results. The "post a sign in front of my store and hope people will visit" approach is very passive. Be aggressive and take charge of your online recruiting process and start talking with candidates. Just like our SMS Text Messaging Job Alerts, stay ahead of the recruiting curve.

If interested, please contact Rob at 646-320-5162 or email:
rob (at) mobilewirelessjobs.com
Brought to you by Cinnamon Entertainment Group LLC

November 05, 2006

BUSY RECRUITERS FLOCK TO “THE DAY IN RECRUITING”

BUSY RECRUITERS FLOCK TO “THE DAY IN RECRUITING”

The Day in Recruiting is a one-page guide to buzz in the recruitment industry. It aggregates the leading blogs, headline news, job announcements, videos, photos and podcasts and presents it all in an attractive easy-to-scroll interface. The Day in Recruiting is the brainchild of Jim Stroud, recruitment research specialist, award-winning blogger and serial entrepreneur. Since its launch in late-October, over 1,000 recruiters have frequented the website. The Day in Recruiting features content from around the world and most prominently, from the United States, India and the United Kingdom.

The Day in Recruiting” is meant to be a one stop shop for recruiters to busy to read everything that’s out there,” says Jim Stroud. “When I created it, I wanted the effect of skimming through the morning paper.”

The Day In Recruiting pulls its data from multiple sources and is updated every 30 minutes. When users place their cursor over a particular headline, they can preview the story. Clicking the headline of a story will take the user to where the information is posted online.

Jim Stroud hopes to make “The Day in Recruiting” a daily destination for recruiters worldwide.

“Ideally, recruiters will make The Day in Recruiting their homepage and start their day with the latest buzz in their industry,” says Jim Stroud. “It’s a simple process; all they have to do is click a link at the top of the page.”

The Day in Recruiting has additional features in development. It can be accessed online at www.thedayinrecruiting.com.

FOR MORE INFORMATION

Jim Stroud
Recruiter-Trainer-Blogger-Nice Guy
Email: jimstroud@jimstroud.com
Web: http://www.jimstroud.com

October 13, 2006

Jason Gorham To Speak at Kennedy Information's Recruiting 2006 Conference, 11/8 and 11/9, NYC

Our good friend, Jason Gorham - CEO & Managing Director, CareerMetaSearch.com, will be presenting at Kennedy Information's Recruiting 2006 Conference and Expo at the Javits Center November 8th and 9th, in New York.

We've been looking at the great lineup of speakers he'll be with and wanted to give you an idea of who will be there - and remind you again that we can save you $300 off the regular conference price if you decide to go!

Among our colleagues at the conference will be the popular Peter Weddle and Tony Lee…Christine Deputy, VP of Global Staffing for Starbucks…Scott Pitasky, head of talent acquisition at Microsoft…and Trudy Knoepke-Campbell, Director of Workforce Planning at giant HealthEast Systems.

Other featured speakers include Rusty Rueff of SNOCAP and Attorney Les Rosen.

You check them all out online at http://www.recruiting2006.com/CMS

Because of our relationship with Jason, you can receive a reduced rate ticket to the Conference: Just $895. You'd save $300 off the regular, $1,195 price.

But the deadline is almost here so if you plan to attend, you'll need to call Kennedy At 800-531-0007 ext 631 before October 27. Just tell them "Jason Gorham" referred you, and they'll take care of it.

Hope to see you there…

September 30, 2006

Here Are The Buzzwords From Mobile Gaming's Top Recruiter: Customize Don't Standardize

HERE ARE THE BUZZWORDS FROM MOBILE GAMING'S TOP RECRUITER: CUSTOMIZE DON'T STANDARDIZE
By MobileWirelessJobs / MobileContentJobs
September 2006


Marc MencherAs part of our HR Q&A interview series, MobileWirelessJobs recently caught up with Marc Mencher, founder of GameRecruiter.com, to learn more about his company's online talent acquisition practices in the mobile gaming vertical. The HR Q&A series is a featured column in MobileContent Careers. MWJ= MobileWirelessJobs.com; MM= Marc Mencher.

MWJ: Are resumes submitted on-line and off-line handled differently? Is it better for a candidate to submit his/her resume on-line?

MM: Resumes are always handled differently; whether they are submitted electronically or they are on the traditional fancy paper stock. Game companies tend to be more high-tech since they are technology companies, and their preferences learn more towards virtual submission (i.e. via online). Game companies use the latest and greatest software and database tools to keep their resume submissions organized so it does not clutter up their internal distribution. Once your resume is submitted, it is now in the hands of the Human Resources Department.

HR Departments usually receive many submissions for any number of jobs that it takes, on average, 2 months to sift through the results. That is why it is extremely important that you buzzword the impressive portions of your skill set out on your resume. The HR people who are screening the resumes usually know little to nothing about the game industry; they are not programmers, artists, producers, or designers. At the very most, the HR people conceptually understand the game development process but they probably don’t play games themselves.

MWJ: What percentage of local talent do you recruit versus relocated applicants?

MM: Mobile game companies’ first priority is to always find and hire the best talent for their team. That is why they tend to not be adverse to the relocation applicants. 70% of the candidates we place with our clients at GameRecruiter.com are usually relocated from different states. Obviously, if the game company can save money and not have to pay for relocation they will do so. Game companies are always looking for local talent to add to their teams. But the prime determinate for a company is the talent of the candidate, not the location.

MWJ: How quick is the turn around between sourcing the candidate, interviewing the candidate, offering the candidate a position, and hiring the candidate? Is this process any faster when the resume is submitted on-line vs. offline, or is there no difference?

MM: The cycle of finding the perfect candidate for our clients is not a fast one. The initial sourcing for candidates can take about 2–3 weeks. Coordinating a proper interview with the candidate/client can take up to 1-3 weeks. The offer can take 1-2 weeks. And don’t forget, then the candidate has the process of resigning from their current job if they are employed, thus adding more time to the process which is minimally 2 weeks. If relocation is a factor then it can also add an additional 2-3 weeks. So overall, the whole process takes about 2-3 months from start to finish. This is not unusual, even without using a recruiting service, when searching for a new job. One can expect the process to take several months.

MWJ: What can a candidate do to get noticed by HR when applying for a job?

MM: Customization is the key to getting your resume noticed by the HR Department. You should NEVER mass email out a generic resume to different prospecting game companies. By customizing your resume to the job advertisement of the game company, you can specify the buzzwords to be picked up by HR. HR has no idea when they review your resume that, because you reverse-engineered a GNU compiler, that skill could be useful for the open “PlayStation tools” position. If you didn’t use the word “PlayStation” in your resume, you’d be disqualified even though it would be obvious to any engineer reviewing your resume that you more than qualified for the job advertised. That is why you need to include in your resume the buzz words and action statements that you need to “sell yourself.” This helps guarantee there is never a disconnect on what you do as opposed to what you can do.

MWJ: What skills are in high demand right now?

MM: Java, Brew, J2MEE, are primary skills that an engineer will need. As cell phones move towards 3D technology, Artists with retro console experience (i.e. n64, ps1, GBA) are in high demand. We still see the need for 2D pixel artists, but the industry seems to be moving towards lowpoly 3D artists and animators in terms of art.

MWJ: What trends are you seeing in the Mobile games space?

MM: The mobile game space is moving to incorporating 3D graphics for simple games. There are more and more community driven games being made. Games are being sponsored by larger conglomerates and you can accumulate prize points for cash and merchandise. The casual game space and the wireless game space seem to be converging. And there is a new demand for original IP, pulling away from the typical model of pumping out ports of licensed IPs.

MWJ: What are the typical salary ranges for these positions?

MM: • Artist/Animator $25-75k base, depending on experience levels.
• Programmer $35-100k base, someone who has experience limited only to mobile will be on the lower end than someone who has console, casual and mobile, will demand a higher salary.
• Producer $45-100k, again depending on experience.
• Game Designer/Level Designer $45-100k base.
• Head of Studio/VP $120-200k base.
• Marketing and Sales $60-90k base with a sales targeted bonus program.

MWJ: Where geographically are most of the jobs located?

MM: The West Coast. Although you will find a number of mobile companies all over the United States, the most concentrated areas are the SF bay area and Los Angeles with Montreal, Canada for our friends in the north.

MobileContent Careers is the monthly eNewsletter of MobileWirelessJobs. Each issue contains one or more HR interviews of the top employers in the mobile content and wireless industries. These interviews help our candidates learn more about the companies listed on MobileWirelessJobs beyond what can be found in a job posting. Our research has shown that employers who participate in our HR interview receive a much greater resume response for their time and effort.

Slow Offers, Fast Recruiting Takes It Toll On Mobile Companies

SLOW OFFERS, FAST RECRUITING TAKES IT TOLL ON MOBILE COMPANIES
By MobileWirelessJobs / MobileContentJobs
September 2006

NEW YORK – Mark Henderson sat alone in his office. He believed he just witnessed thousands of dollars walk right out the door and he felt there was little he could about it. He's the hiring manager in a platform development area of a major wireless entertainment company based in Los Angeles and he's frustrated right now.

He spent months sourcing the right candidate to fill an immediate need in his department and low behold he found him. We'll call him Steve. He followed all the proper procedures with HR, conducted the proper background checks and was certain his company was ready to tender an offer. The problem was HR was too slow to give him the green light. When Mark placed that much anticipated follow-up call to Steve, he had long since accepted a similar position at a competitor company. A mere 10 days had elapsed since Mark first contacted Steve. Sound familiar?

The truth is Employers have less than two weeks to make an offer to top talent in the mobile industry before that narrow hiring window closes. Snooze and you lose. Hiring managers have become victims of HR's penchant of controlling the hiring process and bogging it down with red tape and non-crucial evaluation. This has adversely affected the bottom line for many mobile companies, particularly smaller organizations that really shouldn't require that many approvals to bring new talent on board.

"Its simply stunning to see the lack of urgency some staffing organizations have shown recently towards offering qualified candidates right now in the mobile industry," says Rob Salerno, President of Cinnamon Entertainment Group LLC and parent company o